THE TRADITIONAL FLOWER Co. was started by Sam Ellson back in 2006 after many years of growing old fashioned flowers and herbs in her kitchen garden and realising that no-one was selling British seasonal flowers as nature intended.

After 20 years of working in the clothing industry and spending most of them away from the farm, it was time to combine the world of retail, farming and Sam's passion for quirky, vintage interiors.

The company is based in beautiful Staffordshire parkland on a 100 acre sheep farm. The flower business is a small scale outdoor operation of approx 8,000 scented rose bushes, over 5,000 herb plants and acres of seasonal flowers & foliage. We plant, sow and harvest everything that goes into our wonderful bouquets, which means we can ensure exceptional quality at all times. 

Because we sell direct from the field to your front door, we control our margins from start to finish, which means we can pass this benefit onto you by offering realistic selling prices so that everyone can enjoy the beauty of English grown flowers.